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Here is why Holiday Automotive is worth the trip
Simplified buying experience
We call it Simplified Buying, our guests call it refreshing! Get our best price upfront, plus straight talk and honest answers from a non-commissioned Guest Experience Manager.
5-day vehicle exchange promise
Our 5-Day Exchange Promise is included with most Pre-Owned vehicles we sell. If you don’t like it, exchange it. Now that’s peace of mind.
We believe car buying should wow!
For 60 years, we’ve been turning guests into fans by empowering and delighting our guests with our simple, fair and hassle-free experience.
Why so many people choose Holiday
Your community. Real experiences.
Happy Guest
GOOGLE_BUSINESS_REVIEW 5.0
★★★★★I just purchased my second vehicle from Zac Schultz at Holiday Automotive, and once again, he knocked it out of the park! Zac was recently a finalist for Best in Fond du Lac in the sales category — and after working with him twice now, it’s easy to see why. He’s professional, knowledgeable, and genuinely cares about making the car-buying process smooth and enjoyable. Each experience with Zac just keeps getting better! A big shoutout also to Robby in Finance, who was just as impressive. He explained everything clearly, made us feel comfortable, and got us taken care of quickly and efficiently. Holiday Automotive continues to exceed our expectations, and it’s because of people like Zac and Robby. We couldn’t be happier with our new vehicle and the service we received. Highly recommend!
Jake Kuhfuss
GOOGLE_BUSINESS_REVIEW 5.0
★★★★★Kraig was awesome! Made everything very easy and convenient.
Michelle Roden
GOOGLE_BUSINESS_REVIEW 5.0
★★★★★Easiest vehicle purchase we’ve ever made. No extra pressure for service contracts and add ons. Joe was extremely knowledgeable about the various models and features and explained everything clearly and concisely. Would highly recommend this dealership!
Holiday VIP has you covered
12-month Very Important Protection (VIP) is included with every qualifying vehicle purchase. VIP includes:
- Paint Protection Coverage
- Windshield Protection Coverage
- Collision Deductible Reimbursement

Browse by Popular Makes & Models
Ford F-150
GMC Sierra 1500
Mazda CX-5
Chevrolet Silverado 1500
Ford Explorer
GMC Yukon
Chevrolet Equinox
GMC Acadia
Fond du Lac's Trusted Car Dealership – New & Used Vehicles for Sale
At Holiday Automotive, we make car buying easy, transparent, and stress-free—just like grabbing a burger and cheese curds at Gillies or catching a Dock Spiders game at Herr-Baker Field. Whether you're cruising down Johnson Street in a brand-new Ford, heading up the Lakeside Park lighthouse in a Chevy, or hauling gear to the Winnebago County Fairgrounds in a reliable used truck, you'll find an unbeatable selection and great prices right here in Fond du Lac, WI.