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Welcome to Holiday Automotive in Fond du Lac WI

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For 60 years we've been turning customers into fans by empowering and delighting guests with our simple, fair and hassle-free experience.



We call it Simplified Buying, our guests call it refreshing! Get our best price upfront, plus straight talk and honest answers from a non-commissioned Customer Experience Manager.



Our 5-Day Exchange Promise is included into most Pre-Owned vehicles we sell. If you don’t like it, exchange it.
Now that’s peace of mind.



Our Customer Experience Managers are not paid on commission, but are all focused on finding the right car for you. That means their best interest is your best interest.


I was treated like a queen when I brought my new Buick in for the 1st oil change. Everything was explained to me and they even gave it a quick wash. Thanks Holiday
This is not the first vehicle I have purchased from Holiday and the people there are the exact reason I went back to purchase my second vehicle from them. From the time you walk into the door, you are made to feel welcome. There is no pushing, no rushing, no feeling like just another sale. I was introduced to the salesman Cory Hayward and he took the time to meet me ... , assess my needs, listen to my wants and match me with the vehicle I purchased. No pushing me into a vehicle that I didn't like, no questionable sales tactics, no rolling of the eyes. He and everyone there treated me with respect and dignity. When it's time for a new vehicle down the road, Holiday will be my first and most likely only stop.
Oct 28, 2019 Kandi W "I bought an equinox on Saturday, 26 October. I got great..." I bought an equinox on Saturday, 26 October. I got great customer service!!! I’m trusting this Vehicle will be lasting me a long time. They even worked with me and they were Humorous along with me to try to get the price lowered. I left a happy customer and hoping that this car goes ... smoothly as I bought it as is.I’m writing this review because I am a happy customer and in the past I have bought a vehicle here and it was not a happy experience.I can see over the years they have changed customer service and honesty. Which is always important to me as I am a female and sometimes car places take advantage of females. Thank you again and Give Seth a raise for going the extra mile and helping me get the managers approval. Thanks so much, Kandi Wendel
Kandi W
I bought a new 2019 explorer sport from them and loved it. Unfortunately the car was hit by another driver shortly after I bought it. This put me in a very tight spot since I had a change in situation and would need a truck. I talked with several other dealers and no one wanted to make me an offer on my car to trade in. Holiday went way out of their way to help me out ... and get me into a new truck. I also would like to say that my salesman Matthew Claus was the best I have ever worked with. I told him what I was looking for in a truck. He said I know exactly what you mean and I have a truck I think you will like. When he showed me the truck he was right it was exactly what I was looking for even the stuff I didn't remember to mention. I am normally the type to search myself and find the vehicle i am looking for but I completely missed this truck while looking. Working with a salesman made this so convenient since they knew exactly what every option and package was without wasting time searching all the manuals myself.
Nick Garvey
I was so impressed with the customer service and accommodations while my equinox was being repaired. Holiday lent me a vehicle similar in size and features to mine while they had my car. They made a normally stressful situation very smooth and convenient through the entire process from start to finish. There was nothing else I could have asked for. Thank you, Holiday.
Elizabeth Ebert
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All tax, title and vehicle registration fees are additional. See dealer for complete details.